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The Africahead Brand

Objective

The objective for the Africahead brand is to form a diversified business, based on trust. Trust means in the context, clients and customers will, when they see the brand in connection with products and services, trust it is the best value-for-money available. It implies, prices and fees will not be maximum-profit-per-individual (empipi-i) prices. The philosophy becomes more relevant when businesses are big, but that possibility is considered early because empipi-i prices are based on utilitarian philosophy, Africahead does not subscribe to. At Africahead it is believed, for example, brands are more valuable when empipi-i prices are not charged, because then more money stays in the control of customers and clients.

Form

Africa looks like a head. An enlarged Lake Victoria is the eye, Drakensberg the nose, Ethiopia and Sudan the brain, Cape Town the mouth, Nigeria the larynx, Somali Republic the ear and Lake Malawi a tearing.

Africahead is a copyrighted transacting mark consisting of the word Africahead and the map image of Africa. The mark is protected by international copyright law until 30 to 50 years after the death of the current owner, who is currently 50 years old. When automatic copyright protection lapses, the mark will be registered for protection.

The mark has an inherent value, because it is easily remembered and is often reprinted on minds, by images of Africahead in the news etc. Psychology relating to authority also imprints the image on minds. The cash value of the inherent value are savings on advertising costs. Hypothetically a 20'000 USD saving per year, discounted over 50 years, to a present value, gives a 500'000 USD value, 🌍 Africahead Ipparts (AFA) are issued at currently, during the over the counter ICO.

History

The transacting name, Africahead, has been used since 2002, when the idea about the name with the image originated.

Ownership

52% of the Africahead brand is represented by equity. 48% of the brand is represented by 🌍 Africahead Ipparts (AFA) holders on the Ethereum network.